Black background with large white text reading, 'WEBSITE DESIGN HAGAN CONSTRUCTION'.
A family of four, including two young girls, stands in front of a red pickup truck during daytime, with a dog on a leash nearby. The background features a beige house with a metal roof and a white moving truck.

WEBSITE REDESIGN AND BRAND STRATEGY

Hagan Construction

Chris Hagan built his namesake construction company on honest work, quality craftsmanship, and lasting relationships, leading to a referral based business that has grown from renovations to custom solutions for new builds and home additions. Now, Chris is looking toward the next decade of Hagan Construction with a laser eye on building Custom Homes.

The Ask: Create a website that reflects the credibility and trust Chris and team have built over the years, showcasing their work in Renovations, Concrete Work, and Metal Buildings with a large focus placed on Custom Homes.

The Solution: With a website redesign, came the need for creating branded evergreen assets that would showcase Hagan Construction’s beautiful work. Second Helping partnered with Adler Grey Photography to direct a branding photoshoot, coordinating with homeowners to plan, prepare, and style their homes for the shoot, resulting in outstanding imagery and a hero video that showcases the quality of work Hagan Construction is known for.

Chris wanted a website that wasn’t your typical boxy construction website, leaning towards examples that had more organic shapes and movement. At the forefront was the need to create a website that felt credible, trustworthy and authentic to Hagan Construction. With that in mind, the website came to life – optimizing copy for search terms such as Custom Homes, New Builds, and Wichita Home Construction.

Group of six people standing in front of red trucks and a house, with two dogs. Text box explains that Hagan Construction was started in 2012, based in Wichita, Kansas, and has been growing with project managers and carpenters.

BEFORE

Screenshot of a website homepage for Hagan Construction with a logo, navigation menu, and an introductory section about the company serving Wichita, Kansas, and surrounding areas.

AFTER

A man standing in front of red Ford trucks parked outdoors during daytime, with a building and a trailer in the background.

Film Photography by Corbin Breault